We are proud to announce the launch of a new visual identity for the organization as part of the continuing evolution of the IRSST brand.
The IRSST has grown and evolved over the past 42 years, and we deemed it time to update our visual identity. The Institute’s new visual identity presents a modern image consistent with the values and orientations set forth in the IRSST’s strategic plan.
The main component of this updated visual identity is a new logo in the form of a powerful and highly meaningful symbol. The new logo is designed to reflect who we are today and to symbolize our future. With passing time, the Institute’s visual identity will therefore come to be associated with a composite symbol. The following illustration will help you decode its meaning.
The IRSST’s emblematic colour is therefore orange, chosen for its association with prevention and safety.